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Why Media Monitoring ?
Media monitoring is a professional services covering thousands of news and heavy workload. The keywords and clipping requirements are frequently changed. Small and medium companies, large enterprises and even government are difficult to complete with their own media monitoring of the content from a large number of newspapers, magazines and Internet news portals. They must mostly rely on professional media monitoring company to complete the demand for news clippings.
Why choose ChinaClipping ?
ChinaClipping take press clippings from all publications all across Greater China (HK/TW/China) including major daily publications and news portals on the Internet. We can supply press cuttings to you in a digital form, or in their original context clipped from the page and sent to you via various mail services. At ChinaClipping we perform a much more detailed and thorough search of these publications than you would be able to do yourself, plus of course to do it yourself would take a very long time as the process is quite labour intensive.
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HOME > Services (Broadcast Monitoring) |
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ChinaClipping television & radio broadcast monitoring service cuts through the clutter to help you improve research efficiency and make more informed business decisions:
Quickly monitor media coverage - what's being reported in TV newscasts about your company, products, clients and competitors. With immediate broadcast monitoring access to the latest transcripts of TV news programs from across Greater China, you can maximize positive coverage and monitor emerging issues.
- Monitor television coverage (public relations and brand management);
- Track industry trends and opinions (investor relations);
- Gain consumer insight (market research);
- Identify competitor innovations or business opportunities (business development);
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